Why populism?: political strategy from ancient greece to the present

Auteur :
Kenny, Paul
Éditeur :
Cambridge University Press
ISBN :
9781009275309
Date de publication :
3 juil. 2025
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Accessibly and engagingly written, this book uses the conceptual toolkit of economics to show that populists are rational actors in search of the cheapest and fastest route to high office. As a strategy based on direct mass communication with voters, populism thrives when it is more cost-effective than its alternatives.